For Alelí Prada’s Frecuencia Lavanda live session, I designed the thumbnail and digital banner used across UCRQ’s streaming platform and YouTube. The visual concept draws from Art Nouveau, integrating fluid ornamental lines and organic shapes to create a portrait that echoes Alelí’s wardrobe and visual identity in the session. To elevate the design and strengthen its branding, I developed a custom type treatment that complements the illustration and enhances the session’s overall aesthetic coherence.
The result is a distinctive, artist-centered visual that adapts seamlessly to multiple digital formats while maintaining the handcrafted, mystical tone present in Alelí’s broader body of work.